Wednesday 6 February 2019

A new Vision for Simans Strategic Communications Ltd – By Satmak Dapar



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"A program or project without communication is like building a house without applying mortar to fix/hold the bricks or stones to each other. Of course, such a house will neither stand nor have shape and aesthetic beauty. Same with any project without Strategic Communication, It will either collapse, like the tower of babel, or produce no results." - Obadiah Tohomdet

I once came across a statement that reads “Vision is the ability to see potential in what others overlook.” How true! Setting up Simans Strategic Communications Ltd is a clear reflection of the aforesaid. The Strategic Communications Company was established by Mr. Obadiah Tohomdet a former World Bank official to among other things, raise the bar of excellence and explore the potentials of communication which is something that has been woefully under-appreciated over the years. Throughout my academic pursuit – from Undergraduate to Master’s Degree level, I’ve had the privilege of studying communication and media studies both in Nigeria and abroad. I think to a large extent, I possess ample knowledge and expertise in the field. Meeting and working with Obadiah Tohomdet sounds like a thriller and a blessing I can’t measure. In other words, meeting him was like a turning point and I knew he had something better to offer in order to not only redefine communication, but, very essentially take it to the next level in conformity with emerging challenges. Having worked for many years with the World Bank and other multilateral organizations throughout the world, it’s fair to say that his cumulative experiences, unmatched expertise and deep knowledge in strategic communications ultimately became the cornerstone and vision upon which Simans Strategic Communications Ltd is anchored on. It is just great that I am part of the vision as a team member. Our underlying mission across the World is to add value and help Ministries, Agencies, Government Parastatals and corporate organizations mainstream communication in their policies, programs and projects for visible success and result. Thankfully, our work has been successful and the vision of our company shines like a morning star. Communication is not something new to us. It lives with us, we practice it daily by exchanging ideas, cross-fertilizing thoughts, establishing meanings and developing opinions.  We express ourselves essentially through the print, electronic and social media. It could be done on official and none-official grounds. In other words, it could be done verbally or none-verbally at individual, group or corporate levels.  Well! These are the basics of communication. However, achieving result-oriented communication – communication that has the potential to pay higher dividends in the future of governments, companies and corporate organizations is the cardinal mission of Simans Strategic Communications Ltd. We work to deliver results with high sense of dignity and professionalism in partnership with globally-recognized and intensely-trained communications experts. It’s all about your interests quite frankly. What do we do literally? In short and simple language, we do the following:

  • ·         Capacity-building on strategic communication and designing Communication Strategies for development projects.


  • ·         Integrating strategic communication and development communication in the design and implementation of development projects, programs, reforms and change interventions financed by National and International development organizations.


  • ·         Technical assistance to development practitioners on integrating strategic communication into their projects as well as reforms and change programs.


The world will continue to be shaped by communication. Partner with us and let’s deliver result and learn together. Learning is fun you know. For further enquiries, please contact us via simans.obadiah@gmail.com or visit our head office at Suite 118, Bahamas Plaza, Joseph Gomwalk Street, Apo Gudu District Abuja, Nigeria. Mobile Number +234 803 313 8937.

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